"How to break through the blocks that are stopping you from writing your own ticket to wealth..."

If you're (still) struggling in trying to convert your words into cash... and want a proven, practical, paint-by-numbers system to quickly overcome everything that's holding you back from the wealth you truly deserve...

... then you're about to discover how you, too, can craft world-class copy in record time… even if you can't write to save your life! (NO writing experience necessary.)

Finally, you can kiss your business problems goodbye… take the risk out of advertising… murder your competition... and boost your profits by as much as 100%, 200%, 500% or maybe more... when you take advantage of these simple shortcut secrets you won't find anywhere else.

(Warning: this is NOT a typical copywriting course.)

From: David Garfinkel and Michel Fortin
In beautiful San Francisco, California
Written Tuesday, 9:37 a.m.


Dear Friend,

Even though we're professional copywriters, we've both struggled against the blank screen (or paper). Sometimes we've agonized for hours over what to write next.

And if we, as copywriters, experience this, we can only imagine what someone just learning to write copy has to go through. (It must be 10 times worse!)

But now, those days are over.

For example, David recently cranked out a letter in 3 hours that converted 2.5% on a promotion he did with our friend Jim Edwards. We made 141 sales on the first day.

Michel Fortin is the secret weapon for many top marketers. He wrote record-breaking sales copy for Yanik Silver, Jay Abraham, Armand Morin, Corey Rudl, Frank Kern and a host of other top Internet Marketers.

Michel is the man responsible for writing a salesletter for John Reese, which produced over a million dollars — $1,080,496.37, to be exact — in less than 18 hours of its release.

(The kicker is, he wrote it in under a week and a half.)

In the past, it would have taken us several weeks or even months to write letters like those. But we both discovered the secret that let us do it in a fraction of the time.

And we'd like to share it with you.

In fact…

In February, 2005, we revealed all the secrets on how you can do exactly what I did — write a sales letter fast and make tons of money!

What we hear from people around the world is the information they're getting from other sources is taking them "almost all the way" but leaving them frustrated. There are "missing pieces" to their copywriting education that they would desperately love to fill in…

… but they simply don't know where to look or what to do to get that final missing connection between where they are now, and where they want to be.

If you would like to discover the secrets to mastering this skill and make a fortune while you're at it… then this will be the most exciting website you'll ever read.

Here's why…

On February 18th, 19th and 20th of 2005, a special, SECRET, "closed-door" event was held in Las Vegas, Nevada. The theme of this event was how to unleash the copywriting genius within you that can turn words into wealth at will.

It was called…

"The Breakthrough
Copywriting Seminar!"

This wasn't your typical "copywriting" seminar.

It was called "Breakthrough Copywriting" because we identified four "locked doors" that block most people from making as much money as they want with the copy they create. And we "broke through" all four doors.

In fact, we smashed those doors to pieces.

Here's what one of our students said:

"My Sales Increased By More
Than 47% In Just 6 Months!"

"I am not a copywriter, but I need to write great copy anyway. After I took David Garfinkel's Breakthrough Copywriting seminar and began to apply what I learned there, my sales increased by more than 47% in just 6 months! My sales are based completely on copy, and we are talking about enough additional money each month to hire several new employees. All of this happened is because I put into practice what I learned at the seminar, and it translated into tons of money very quickly."

— Dave Woynarowski, M.D.
DrDavesBest.com

This seminar was quite unusual.

Because we limited attendance to just 40 "hand-picked" individuals. (In fact, we prefer to call it a "workshop" than a seminar.) We kept it small on purpose. Each attendee had to qualify to get in the door… and pay a king's ransom to boot.

(The amazing thing was, we had people from all walks of life in totally unrelated industries: doctors, lawyers, entrepreneurs, artistes, insurance brokers and others.)

More important was the fact that we revealed all our copywriting secrets like… how to write a killer headline in 60 seconds or less. Or… how to produce wealth beyond your wildest dreams by making an offer no sane person can resist!

And more.

What we really did was divulge everything — I mean every last little secret — we know about writing powerful, response-boosting, money-making copy… including secrets we both never revealed before until that powerful seminar.

Secrets even experienced pro's can reap huge rewards from.

We revealed…

  • How David created an ad campaign that cost less than a measly $100 to launch, and brought in $5 million a year in new, documented business (you'll get the full text of the sales letter I've never shown anyone… plus.. the top-secret strategy David kept to himself until now)...
  • The "secret code" behind the most profitable advertising of all time — which has brought in an estimated $2 billion in sales (David didn't write the ad, although he knows who did... but… he's the only one who unlocked the secret code behind this incredibly profitable offer, and reveals it step-by-step, so that you can write a similarly super-successful ad for your own business)...
  • How we routinely take spectacularly boring subjects (David has personally worked in over 89 different industries) and make them riveting for qualified prospects (the ones who spend money with you) — these are 11 secret techniques that until now, only 40 people in the world have been privy to.
  • Michel discloses the one secret strategy (and no, it has nothing to do with writing copy) on how to turn any flimsy copywriter into a copywriting powerhouse almost overnight... by supercharging wimpy response rates of less than 1% to massive cash-generating rates as high as 5%, 10% even 20% or more.

And that's just scratching the surface.

Along with our select panel of instructors, we kept the audience mesmerized non-stop for three solid days — including a few million-dollar copywriters and media gurus. We shared every tip, strategy and technique in our collective "bag of copywriting tricks."

We've Never Seen More Genius
Assembled Into A Single Room!

Aside from our star faculty, some of the students (who are also top, well-respected copywriters and marketers in their own right) included Carl Galletti, Brian Keith Voiles, Peter Stone, Dr. Mike-Woo Ming, just to name a small few.

(If you want an idea of some of the genius who were there and what they had to say, just check out the video testimonials on this page. But more on that later.)

Look, we believe copywriting is the heart of entrepreneurship and should:

  1. produce a bankable return on investment from advertising,
  2. generate measurable results and
  3. rely on proven direct response methods that work by formula rather than by guesswork (so you can get the same results again, whenever you want).

Try getting that from mainstream ad agencies. (If you do, good luck!) Because you see, their agenda is not to help us make a profit… but… to make a profit for themselves. Their goal is achieving great ads... not great results.

We bring this up because, well, have you ever hired an "advertising expert"… spent a ton of money… only to get zero results… and you wonder where the money went?

I can tell you where. It's pretty simple! The money went from your pocket into theirs.

Compare that to this:

"My Letter Converted Over 12%!"

"Using what I learned, one letter I wrote for a client outpulled the control 8-1 on a cold list. That same letter converted over 12% when sent to a different list. My client ended up making more money in 48 hours using my letter than he made in the previous month. This never would have happened without me applying the masterful skills David teaches."

— Wendy Baldwin
writer-results.com

Wendy was one of our Breakthrough Copywriting students.

Wouldn't you like to know what she knows?

Of course you would.

So… if you are ready to find out what brings in the big bucks in the real world… then… the copywriting and marketing secrets disclosed at my seminar are mandatory. Because you won't stumble across this amazing stuff anywhere else.

Think about it for a moment...

What do you get when you "lock" a bunch of top copywriters with million-dollar track records into a single, private room for three solid days, and force them to reveal their innermost secrets and strategies?

What do you get when these copywriting superstars share how to easily conquer writer's block (or anything that's holding you back)... write truly compelling sales copy (even if you can't write worth squat)... and achieve above-average response rates FAST?

What if during those three "closed-door" days everything was recorded?

In other words, what if every proven tip... every tested strategy... and every surefire technique... have all been captured on video?

Well, now's your chance to get your hands on those secret videos and accompanying manuals that only a select handful of people were privy to (and paid handsomely for).

Not only that, but we've also beefed up the content with special "extra-curricular" classes, teleseminars and interviews... all on 9 DVDs, over 20 CDs and several hundreds of pages of content, transcripts and manuals... including slides and accompanying handouts!

Introducing, for the first time ever...

The Breakthrough
Copywriting System™

This is unlike any copywriting course you may have seen or heard about before.

And it works for anyone. It doesn't matter if you're an Internet marketer… a travel agent… a septic tank company owner… a consultant… a financial services provider… a sales representative... a copywriter yourself… or in any other industry…

... Now you, too, can discover how to easily turn words into wealth... at will.

Breakthrough Copywriting is guaranteed to eliminate the 3 biggest problems that plague most people who are stuck and cannot get to the next level of income:

  1. Lack of Knowledge. There's a lot of misinformation out there about what to do to write a sales letter that delivers you a fortune. (In fact, you may already have a lot of knowledge, and some of it, frankly, doesn't work, because it's wrong. You have to separate the wheat from the chaff.)
  2. Lack of Technique. Knowledge, by itself, will indeed make you knowledgeable — but it won't make you rich. You need to know how to apply the knowledge to make it work for you. (And you know that most of the people who teach copywriting seminars, even the high-results "superstars," don’t really teach you how to do what they do.)
  3. Barriers and Blocks. Even if you know what to do and how to do it, but if you can't get past what's holding you back internally, you'll never get the results you want... and deserve. (It's that sick, sinking feeling in the pit of your stomach that comes from writer's block, which is one thing that stops dozens of people from forging ahead to the next level.)

We've created sales copy that has been documented to make millions, and so have the other members of the Copywriting panel who teach you in this system.

For example, check out a few of the secrets revealed in each session…

Session 1 & 2:
Breakthrough Copywriting Basics!

  • David's 4-part Breakthrough Copywriting formula that lets anyone write brutally-effective copy and maximizes the response and profits of any ad or website!
  • How to write better-pulling ad copy than 99.5% of all traditional ad agencies! (Never be at the mercy of another agency, consultant or copywriter who doesn't know what they're talking about -most don't -again.)
  • The "C" Factor: How it virtually forces people to read your ad, letter or website from top to bottom, whip out their wallet, and buy on the spot!
  • How to write emotion-packed copy that generates an immediate response!
  • How to get a flood of customers — in fact, more than you could handle — without having to endure the usual frustration, stress and struggle!
  • How to tap the deep into the reservoirs of the subconscious mind and burst open the floodgates to create tidal waves of cash! (It's easier than you think!)
  • The "Anatomy of a Sales Message" revealed! At last, discover the 6 parts every promotion — either online or offline — must have to pull in staggering results!
  • One thing to avoid — at all cost — before sitting down to write a single word of copy! Almost no one will tell you about this… but… it's the truth anyway.
  • Why running ads that run counter to 99% of everything else you see is the best way to improve the response, results and profits of your marketing! (High School dropouts -with a little common sense and street smarts — have pocketed millions of dollars advertising their businesses this way! Now it's your turn.)
  • What 82% of salespeople and business owners don't do that kills their chances of securing more sales! (My friend Ben Gay III — author of the best-seller Closers — gives his thoughts about that figure! It's going to floor you.)

How To Melt Away Buying Resistance
And Skepticism To Your Advertising!

  • Ted Cooper's formula for writing sales messages that are absolutely impossible to ignore! (Ted's the legendary copywriter who helped build two multi-billion dollar companies including Apple Computer! His advice is priceless and can't-miss for both "mom and pop shops" as well as larger corporate businesses.)
  • The only 2 responses you ever want from people reading your ads!
  • The crucial difference between "want" and "need"! (Get this one right and you'll never lack anything for all the rest of your days. Get it wrong and you're stuck in the "feast-or-famine cycle" — at best — forever.)
  • 7 surefire reasons people decide to buy! (Want a never-ending stream of profits? Focus your copy on one or a combination of these nearly irresistible buying motivators. Your results will soar almost instantly!)
  • Master copywriter Brian Keith Voiles' little-known secret method for tapping the emotional hot buttons of prospects! Now, you'll know what you need to do to have them eating out of the palm of your hand!
  • How to use "swipe files" to rip-off elements from successful letters for your projects! (Even top copywriters use swipes to turn out masterpiece copy in half the time! It's legal and 100% reliable when you need a spark of inspiration to create a cash windfall!)

Let me tell you something important: The Big Idea behind my seminar was that…

Crafting "killer" copy is simple, once you learn
the 4-part Breakthrough Copywriting formula!

Many people write lame sales messages because they only focus on one element.

You may be guilty of this too. Don't feel bad… since… it's not your fault.

Why? Well, even the most famous "results-oriented" copywriting "gurus" out there don't teach the other crucial 3 factors of copy that sells. You're being cheated… and… only getting a quarter of the formula.

I delved into…

  • how to wipe out writer's block forever (and increase the speed of writing good copy dramatically)
  • little-known tricks you can use to transfer emotions and energy to a written sales pitch (this is what gets prospects emotionally engaged, and emotion is what leads to action… and sales)
  • the 21st Century definition of copywriting, which doubles the market compared to the outdated definition everyone else has been teaching

… and much, much more.

You see, that's just the tip of the iceberg.

In fact, here's just a small selection of what Michel revealed during…

Session 3:
The Art Of Breakthrough Copywriting

  • The most important skill in the world! (Odds are you've never considered the answer Michel gives… but…this skill practically guarantees you "write" whatever number you want on your paycheck from now on!)
  • How to spark the passion hidden within you… and… connect with your customers like never before! (All great sales pros/copywriters know this is the one big secret that rivets attention to sales message like nothing else!)
  • The 3 books -two by famous ad writers, another by a social scientist —you need to have in your personal library! (Guaranteed to transform you into a selling machine!)
  • 7 Laws of Nature hard-wired into our brains that compel quick action! (Learn them. Use them. And profit immensely!)
  • How to blow every price objection out of the water! (The psychological truth behind this technique makes it super-effective… even when you're selling high-priced items from an ad, sales letter or website where the prospect can't see or touch the product!)
  • An amazing little trick restaurant waiters (and waitresses) use that can multiply your sales beyond belief! (The great thing about this is, waiters and waitresses who employ this simple strategy get the biggest tips without asking. Use this technique yourself and you'll sell more, too!)
  • How to use an age-old principle of human behavior to create a panicked buying response that works in your favor! (Once you know this secret, you can make this dream scenario happen almost on command… and that means whenever you need a flood of customers… or just feel like boosting profits fast! It doesn't matter...)
  • A dumb thing novice salespeople and business owners do in person, offline and online, that turns customers away!
  • Plus… another dumb thing almost all websites contain that drives visitors off the site… in most cases… never to return again! The sad thing is, it's so simple to fix… once you know what it is!
  • The stunning and little-known "Ketchup Principle," and what it highlights about human nature (that puts wads of extra money in your pocket)!
  • A secret discovered by a Russian scientist to keep people reading long copy until they order! (It's powerful and predictable… and… now, you can use it too!)
  • An ingenious "mind-control" strategy (right out of the classic Psycho-Cybernetics book by Dr. Maxwell Maltz) that primes customers to automatically favor what you are selling! (Hint: it's about directing their minds.)
  • Forget A.I.D.A.! Use Michel's secret 5-part formula that creates some of the most persuasive copy on the planet!
  • At last… how to determine without a doubt whether it's better to write long copy or short copy! (Carefully controlled tests prove how much copy people are willing to read… and… how to make sure they read it all! You absolutely need to know this information, even if you think you know the answer.)
  • Here's a surprise for you: Why the job of copy is NOT to induce action (believe it or not)… and… what it really is instead!
  • How to stop people from scanning a website or direct mail letter, grab them "by the eyeballs" and read it word for word instead!
  • A little-known secret on how to "hook" the reader directly into your sales message! (It's so easy, you'll kick yourself.)
  • The single most powerful sales "force" in the entire universe!
  • A special type of word (most copywriters don't know about) that boost response tremendously! (These words are secret weapons —powerhouses that carry "punch," drive home the selling points, and bring home the bacon!)

But we're just getting warmed up! Wait until you find out about…

Session 4:
Breakthrough Copywriting
Emotional Triggers

  • Emotional Triggers: What they are and how they, almost hypnotically, totally turn off the skeptical "chatter" inside the prospect's mind!
  • A fresh technique you've never heard of before to apply social proof to advertising that turns "doubting Thomas's" into loyal buyers!
  • Why the stuff they taught you in Sunday School — like love, peace, and goodwill towards men — won't make you a single dime writing copy! (In fact, your childhood teachers would gasp with horror and cover their ears before listening to this controversial advice… but… if you want the big money, I mean REALLY big, you'd better listen up… and listen good!)
  • Master copywriter Brian Keith Voiles reveals, for the first time in public, an extraordinary system for putting your testimonial acquisition process on autopilot!
  • A mind-blowing money-making secret: How Mike Stewart (the "Internet Audio Guy") received over 200 testimonials from reluctant customers!
  • What you can learn from an old, outdated TV commercial that can destroy hidden prospect objections and make you tons of extra money!
  • How to reasonably convince your prospects that your sales message is actually their idea… so naturally, the only logical conclusion they can come to is, to buy!
  • How to lead prospects to answer their own objections… even the ones they didn't know they had to begin with! (Sure, it's controversial… but… it works like gangbusters!)
  • How to transfer the credibility of editorial-style journalism to your advertisements! (Watch as response rates spike by up to 500%!)
  • How to nudge "small-thinking" prospects into "taking the plunge!" (Not everyone can "go for it" in a big way… some people will only be happy with modest gains! The late direct mail master Joe Karbo used this technique brilliantly to make the phones ring off the hook for a newspaper ad. Almost nobody uses or even knows about this technique, but you can use it for any business.)
  • How to spice up the "sex appeal" of, well, frankly, boring products! (Listen to the story of a cloistered Ph.D. research scientist who expressed her unbridled excitement about a scientific gadget. A perfect example of how even emotionally-unexpressive prospects come alive when presented with an offer that bursts open the floodgates of their deepest passions!)
  • The real secret of what causes the best copywriters in the world to transfer their emotions through their copy and into the customer's heart and mind! (This is going to blow you away...)
  • How to create the best advertising for your business without writing one single solitary word! (And no… it's not "hire a copywriter," either! You'll never guess!)

Okay, let's take a quick "breather." We'll get back to more of the amazing secrets revealed at my seminar… but first… I want to make a point.

David read an interesting statistic the other day that said 85% of businesses close their doors within 5 years. That's sad, if you ask me. Because, when it comes right down to it, the reason these businesses close up is they don't generate enough sales.

After all, there's no sane reason a profitable business would ever close.

Nope.

Because When a Business
Makes a Handsome Profit, The Owner
Doesn't Close It… They Sell It!

Which means anyone who owns a profit-seeking enterprise (whether online or offline) should do everything possible to make more sales. (That way, when you want to leave, you can do so with money in your pocket, instead of a hole!)

Yes, the profits are in the sales. Not only today, but in the future (at a multiplied number) when you sell the business.

And the biggest profit breakthroughs come from testing and tracking your advertising to explode those sales off the charts.


Claim your copy in 1 or 3 easy installments!

Which leads me to the next two sessions of my seminar…

Sessions 5 & 6:
The Science Of Breakthrough
Copywriting And "Hot Seats"

Here, Michel begins this session by revealing secrets about split-test results (also calls A/B tests, where copy "A" is tested against copy "B," and which one produces the best response) that can double, triple, even quadruple your sales.

These test results are worth their weight in gold. Originally, in actual marketing tests, companies spent hundreds of thousands of dollars to determine this information!

But because Michel delivered specific, little-known results in our closed-door seminar, you benefit from the findings without having to pay for the expensive tests yourself!

For example, Michel reveals...

  • Specific elements to test in copy and how to test each one! (Michel goes over 26 different parts of a promotion that… with a little "tweaking"… can boost response by 150%... 500%... 1000% or more! He even shows actual test results where clients enjoyed incredible response increases from simple little split tests!)
  • What a "control" is, and why it's crucial you have one for every promotion from here on in — and how to beat it!
  • A little-known way to sneak emails under spam filter "radars"… and… get more people to open your email! (Attention Email Marketers: This is "must-have" info!)
  • A secret place to put your signature that almost always keeps people reading longer! (And no, it's not at the end of the letter!)
  • How Michel produced a 950% response boost for one client which resulted in $21,000 of pure profit! (He tells you how to do the same yourself.)
  • The 4 best colors to apply to your website borders and background to increase response! (Yes, colors do help!)
  • The 3 worst colors to apply to website borders (that depress response)!
  • How to format promotions to appeal to people who hate technology, or, instead, how to format to sell to super-geeks! (Depending on who reads the copy, different formats produce better results. Here's the scoop based on real-world tests… not guesswork.)
  • Website formatting secrets of the largest direct marketing companies in America! (These companies are fanatical testers… so… it benefits you to model your websites after theirs!)
  • One thing to remove from a website sales page… if… you don't want "bail outs" from visitors! (Web designers — who don't know squat — swear adding this improves response… but… they are WRONG!)
  • Where to get "unblockable" pop-ups that don't annoy your prospects (but do increase sales conversion)!
  • Step-by-step breakdown of 3 websites — detailed critiques running 2 hours in total — where Michel painstakingly goes through every detail of each element of copy and suggests massive improvements. (Enter the thought process a master copywriter goes through during these copy critiques. Priceless stuff!)
  • The number one critical element of any lead-generation ad!
  • What sells better: regular postcards or oversized postcards? Michel gives you the answer based on tested campaigns!
  • The famed "Preparation H" concept, and how it can double or even triple the results of all your promotions!

At this point in the seminar, people couldn't imagine what else we could cover (believe me, some "ears were bleeding")... but we threw them a curve! Instead of focusing strictly on the written word, we brought in our good friend Mike Stewart!

Mike's known as the "The Internet Audio Guy," and he talked with amazing openness about how he turns businesses around (and skyrockets the sales of healthy businesses) by adding online audio and video to their websites.

For the first time ever, he detailed how to profit from one of his most prized secret techniques. (Only a small number of people know about them!)

Most people don't know this, but Mike has an amazing track record as an Internet marketer. For example, one business was on the brink of bankruptcy. Mike's magic turned the business around and brought in over $100,000 in sales in less than a month… just with copy changes.

He's boosted sales for other businesses to the tune of 5 and 6 figures a month with his written, audio and video storytelling techniques, and he tells (and even shows) you how he does it right on the DVD!

Here's just part of what Mike spoke about in…

Session 7:
Breakthrough Audio Copywriting

  • Why audio recording is so powerful for creating info products that project a higher perceived value! (Which translates into more money!)
  • 3 startling facts about the power of audio to make sales promotions stick! (You've heard this before but probably never knew it!)
  • How to guarantee your sales messages will appeal to 95% of the population… including… the large percentage who can't read (or don't like to) but still have money to spend! (Don't let big dollars run away from you anymore!)
  • How to sneak your sales promotions in during "rush hour" and other "drive times" without spending a single penny on expensive radio ads!
  • How to embed bonus offers in web presentations that prompt people to contact you or buy right then and there! (This one alone is worth a fortune!)
  • How to dominate a local market using nothing more than a simple audio and video enhanced website and cheaper-than-dirt web advertising! (Especially useful for brick and mortar businesses who rely on local customers. Mike's simple strategy cost a pontoon boat dealer only $1,700 for the year and brought in $300,000 in new business!)
     
Click on the buttons below and listen to two of Mike's clients talk about the amazing results he gets from the system he invented which almost no one know about…
Listen to some of the results Mike gets for his clients:

"Mike has worked on my website. I followed his instructions and I was blown me away by the amount of new business it's bringing me... especially during slow months in my industry (the pest control industry)... 50% of my new business has come directly from my website (thanks to Mike's help)."

"Mike's has improved my business by about 40%... he has skyrocketed my business... I get people from out of state and even out of the country to buy my boats. I highly recommend Mike Stewart."

  • How to build lists of hot prospects for sales people by using audio-based websites with a little marketing "twist" you'll never guess! (But it could put lots of "greenbacks" in your pocket, just like it did for one piano business.)
  • One "dumb" (but common) mistake to avoid when talking into a microphone! (You're gonna crack up when you hear Mike's story.)
  • How to turn your personal computer into a high-powered recording studio!
  • The exact kind of music to put on a website… if… you don't want to get in legal "hot water"!
  • How to add music to a website to give it an emotional pump you can't produce any other way! (Mike even gives a demonstration that will make you a believer in the power of music to deliver more effective sales messages!)
  • Mike's advice about driving tons of traffic to websites! (Don't be fooled by the simplicity of his answer… because… it's dead-on accurate!)
  • How to link sound to Power Point presentations and put it on "autorun" on your website! (Simple since programming skills are not required to implement multi-media into Power Point!)
  • Where to find royalty free music online!
  • How to create multi-media audio visuals the easy way!
  • Four web-based resources to create video for websites! (This used to cost $10,000… but now it's inexpensive and you can do it at home!)

Session 8:
Breakthrough Copywriting "DNA"

This is probably the best segment of the entire seminar. One of our students, who brings in 6-figure consulting contracts from major corporations, told David in confidence that Session 7 was worth the entire cost of the seminar.

Why?

Because David Dissected With
Surgical Precision The Themes of The
Biggest WINNERS In Copywriting History.

Imagine if you knew those themes and how to use them, build your copy around them… and… generate cash-producing winners, one right after the other.

It's easy when you know the secrets of…

  • A famous direct response comic strip promotion so compelling and profitable it's been running over 80 years! (In fact, 500 ads run around the world still selling this product at a profit today!)
  • How to write such monster winners your kids and grand kids will never have to work a day in their lives! (Don't laugh. It's happened before… and… it could happen to you.)
  • How Joe Karbo came up with his famous "Lazy Man's Way To Riches" ad that sold nearly 3,000,000 copies of a $10 book.
  • The secret formula used to write the most profitable sales letter in the history of the world! (Imagine writing a letter that mails for 23-years and counting and sells newspaper subscriptions to the tune of $2,000,000,000 (that's Two Billion Dollars!). This one has done just that, and knowing the secrets behind its structure could make you rich!)
  • Truth in advertising: What it is and how it's determined! (A quick "litmus test" to put your ads through — before placing them in any publication — that keeps the "Alphabet Agencies" off your back and keeps you out of "Club Fed" — that's prison, in case you didn't know!)
  • Vital information you can learn from a letter that's been mailed over 600,000,000 times (yup, Six Hundred Million)… all over the United States, Europe and Australia.
  • How to create lead generation promotions that pull in tons and tons of hot leads! (I examine a classic "lead-generating" ad written in 1948 that had over 6,000 words — talk about long copy — and attracted over 5,000 leads the first time it ran! You'll learn how you can profit from the same technique today.)
  • Why narrowing your market puts more money in your pockets!
  • The reason placing a "live" stamp on direct mail letters increases response!
  • How to turn trash into cash! (My "earthworm story" is hilarious and highlights the power of a money-making concept as old as time itself!)
  • The "Fortin Factor": How Michel adds sales by pushing certain prospects away!
  • Why one marketer is making hundreds of dollars per week from eBay without auctioning anything himself!
  • The "Abacus Letter" — one of the most successful direct mail sales letters David has penned — is the one that raked in a whopping $5 Million dollars per year… year after year… until the travel agency finally stopped mailing it because they couldn't service the extra customers!
  • The best type of envelope to use when mailing letters!

But I didn't stop there. Nope. We brought in David's friend, Jim Van Wyck to speak.

Jim has built and sold businesses, and knows copywriting from the business owner's point of view (he's also been paid handsomely as a for-hire copywriter).

The topic of Jim's talk was "Momentum". Which is a critical issue, because some of us never build up and sustain the momentum we need to reach the next level. What often happens is, people get off to a great start but then "peter out" toward the end.

Well, as a professional sports coach, Jim understands peak performance and how to break through internal barriers. But if you think "that's it?" Think again... he's an entrepreneur who built a $2-million-dollar a year business himself.


Claim your copy in 1 or 3 easy installments!

Here's a little of what Jim revealed in…

Session 9:
Breakthrough Momentum

  • An interesting story (especially the part about the Chinese guys flying through the air while doing "energy" exercises) about the time Jim was studying for his Master's Degree in the "Underground City" in Peking, China! (This story is absolutely riveting!)
  • How to start building the momentum necessary to write copy that produces the freedom, success and riches you want and deserve!
  • A simple exercise all great copywriters do to improve their skills! (It's how the world-class ad writers became world-class and it's the only way to write better copy faster.)
  • The 3 Noble Principles of Momentum! (Incorporate them into your life and you have a right to expect "miracles" to happen!)
  • How to harness the power of the "success emotions" buried within! (This powerful exercise allows you to feel what it's like to succeed! Do it often! You'll love it!)
  • The secret to making weight-loss ads work! (Jim was in the business for years and discovered — through arduous testing — what works and what doesn't when you run weight-loss ads in newspapers! What he discovered will apply to almost any other business, too.)
  • How to say "No!" to distractions and stop being "half-assed" about your business and life! (You're sure to prosper from Jim's wisdom!)
  • How Jim intensified his momentum and secured a $40,000 copywriting gig despite the fact he wasn't looking to become a "hired gun" copywriter!

Amazing! Every attendee left this seminar "armed and dangerous" and ready to leapfrog to the next level… and… write money-making copy.

Even Members of The Faculty Were
Blown Away By The Information!

Take a look at what students, and even teachers, had to say on camera...

Click on the "play" to watch and hear what they say
(this is going to blow you away, to!)...
 
 
 
 
 
 
 
 
 
 
And just when we thought we were all done...


Claim your copy in 1 or 3 easy installments!

Which brings us to this: If you own an offline or online business… or you are a copywriter… you must have these insider secrets.

But, you missed out on the "live" event.

However, you're in luck!

Because we had a professional video and audio crew tape the whole seminar. Every single secret was caught on tape. We picked only the presentations that will help you create better copy more quickly, more easily, and make more money for your business.

And, we're making the "uncensored" DVD's available for a short time while supplies last. These DVD's are the best way to experience our seminar in the comfort of your own home. You don't have to travel anywhere... you don't have to rent a hotel room...

With these videos you can review and play them over and over again. Without missing one little thing… which… by the way… sometimes happens at a live event.

But, you won't miss a beat.

Here's The Deal…

Our "Breakthrough Copywriting System" comes with:

  1. all 9 DVD's of the key presentations (every word, slide, even audience questions are recorded and mastered onto these high-quality DVDs)…
  2. audio CD's of each DVD session… and…
  3. full professional transcripts of the DVD's (we're talking one amazing copywriting secret after another)... use them for notes, to follow along and even see, exactly, what the privileged audience saw during those presentations...

Plus, I include all 120 pages of the seminar handouts.

BUT  that's not all...

You also get these 7 bonus audio CD's worth $779.00

Bonus CD #1:

Breakthrough Relationship
Copywriting ($97 Value)

This was a special interview with master email marketer, Craig Perrine. Craig discusses how he writes copy that solidifies his relationship with customers. And how doing so leads to consistent repeat business (which is where all the real money is in marketing). This is critical stuff if you want to make more money from your email marketing.

Bonus CD #2:

How To Write Headlines That
Sell Info Products ($97 Value)

Our good friend Jim Edwards, along with David, together went over a special process for writing powerful info product headlines (remember that we just sold 141 products off a site in a single day). Yes, our process is 100% proven to increase response and orders. Information marketers will especially find this bonus of great value.

Bonus CD #3:

Breakthrough Copywriting For
Web Infomercials ($97 Value)

A hot new trend is growing online: selling products via infomercials. Well, Mike Stewart has perfected his skills at creating web infomercial copy that sells just about anything online. He's made thousands of extra dollars for his own business just with online video presentations. Pay attention to what he says and your sales figures will skyrocket, too.

Bonus CD #4:

Breakthrough Copywriting
Test Results ($97 Value)

Michel Fortin is a fanatical tester. He discusses how to test copy elements for maximum response. Here's information he revealed on a private teleseminar (after the Breakthrough Copywriting event itself) you'd be hard-pressed to find anywhere else. And by now you certainly realize that testing is the one thing — above all others — that will boost results.

Bonus CD #5:

The Interview With The "Secret"
Copywriter ($197 Value)

David had the honor of interviewing one of the country's top direct mail copywriters, who befriended him years ago and was an important mentor in his career. You may never have heard of him, but the folks who pay top-dollar for copywriting (and mail millions of pieces at a time) know who he is, alright.

They're constantly trying to book his time months in advance, because under his belt he has a bunch of winners and "controls" for the top direct marketing companies in the country. The sage advice he shared is worth a fortune… and… it's all yours as a free bonus.

Bonus CD #6:

The Copywriting Roundtable
Interviews (Part I) ($97 Value)

Three of the best copywriters on the planet and I got together for an instructive session where we let loose and let it all hang out. I was amazed by the quality and quantity of practical money-making copy secrets these guys gave away. In fact, the "pow-wow" session went an hour over what we originally scheduled, and we had to record a second CD.

Bonus CD #7:

The Copywriting Roundtable
Interviews (Part II) ($97 Value)

Like we said, we had such a blast during this mini-teleseminar we lost track of time and kept talking. When I went over the tapes, I was floored by some of the things my fellow copywriters divulged. I'm talking about closely-guarded info I thought they would take to their grave. Not so. It's all captured on this CD waiting to enrich your life.

Listen, our copywriting seminar was full of this kind of top-secret info that could make you millions. Each member of the faculty easily charges as much as $150-300 an hour for consulting. (And they're worth every penny.)

I'm sure some of the attendees will make a fortune (some of them already are). You can join them by getting the DVD's and all the bonus CD's that come with the package.

How much is all this going to run?

Well, you should know that attendees paid $5,000 per seat.

That's not all... they paid that plus hotel accommodations, airfare, food and time away from their business. We had people there from all over the world.

When you add it all up, some of these people invested over $7,500.

But you won't have to… because… for a limited time our "Breakthrough Copywriting System" is available for a full…

$4,000.00 LESS Than Our
Students Paid to Attend!

That's right! You'll get the the best of the seminar, professionally recorded on digital DVD. Crystal-clear audio and studio-quality video.

Plus, the seminar handouts and all the bonus CD's. So of you prefer, you can either watch at home or listen in your car.. or both! And, you'll get all this for — not the $5,000 attendees had to pay to learn it — but over $4,000 less...

... just a tiny investment of only $997. Free shipping and handling in the United States or Canada. (*For orders outside the U.S. and Canada see ordering instructions.)


Claim your copy in 1 or 3 easy installments!

Why would you pay that much just for a bunch of DVDs and CDs and some printed material? Good question. The answer is simple.

What I teach can turn your life around.

But, don't take my word for it. Just take a look at what others say about us and our ability to transform ordinary people into powerful copywriters, and produce huge cash windfalls with our own copy:

"Tens of Millions of Dollars In Sales"

"David Garfinkel has generated tens of millions of dollars in sales -and substantial profits -for his clients. To paraphrase the old Dean Witter ad, 'When David speaks or writes, savvy marketers listen and act.'"

— Alan N. Schlaifer, President,
The Wharton School Club, Washington, DC

"$1,080,496.37 Under 24 Hours!"

"A big thank you for burning the midnight oil and doing such a masterful job on the Traffic Secrets sales letter. In fact, even after the first draft, you insisted on doing a completely new sales letter right before the launch to make sure it sells!

"Michel, you are the author of the biggest grossing launch letter to the Internet market, and I believe of the fastest selling course in the history of Internet marketing, producing $1,080,496.37 in sales in just 18 hours of its world release."


 — John Reese
TrafficSecrets.com

"Sold 211 CD's In 3 Days"

"David, thank you for your copywriting help. With the information you helped me with, I was able to write a brand new website salesletter that sold over 211 CD's in less than 3 days. Because of this new salesletter, I will put a extra $60,000 of cold hard cash in my pocket this month. Your information is invaluable!"

"Thank you, Thank you, Thank you!"

— Matt Bacak, The Powerful Promoter,
powerfulpromoter.com

"My Copy Is Now Pulling
Close To 400% More!"

Click "play" to listen to radio host Peter Twist interview Kirt Christensen about my sales copy (about 2:15 minutes).

"Mike, you really are one of the greatest copywriters I've ever read. You more than tripled my conversion!

"That's a pretty big statement, too, since I've worked with other 'well-known' writers like Trevor Levine, Brian Keith Voiles and Marlon Sanders!"


— Kirt Christensen
BuyingWebBusinesses.com

World-Renowned Sales Expert
Becomes Even Better Copywriter

"In the past, the letters I wrote got excellent results. However, it was no secret that they were a struggle for me to write and I would rewrite them numerous times before delivering them to my clients.

"But I always believed the effort was worth it, because my clients were happy with the copy and frequently even happier with the new business the letters would get them.

"But your course taught me a number of valuable shortcuts. Now, the work is much easier. No question about it, writing a powerful, money-making sales letter still takes time and effort. But far less time and effort than before, for copy that is as good or even better!

"For me, the real payoff is in the results. While I got impressive results before, now I'm getting amazing results! A recent example is a letter I wrote for a real estate client who is selling to a very difficult market."

"My client was astounded day after day when people not only called, but actually lined up in his office to buy! Practically all he had to do was fill out applications and take their checks!"

— Ben F. Gay III, Publisher, "The Closers," Author,
"The Closers II," Editor, "The Closers Update" Newsletter

"Got 20 Times My Investment, Easy!"

"Michel will significantly help improve my sales based on his guidance. He overdelivers. I have absolutely no doubt I'll easily get better than 20 times the return on my small investment in his copy critiques.

"I'm really tough to impress, but this will easily help me make a decent increase in sales, I am very confident of this. He helped identify many blindspots I didn't know and improvements to make.

"Michel's will easily improve my sales by 20% or better, and I would expect he would do the same for you."

Update! "A 45.6% Conversion Rate!"

"After applying just one of Michel's ideas, I just made $4,645.00 in the last 48 hours. Click to see the proof.

"I made over $24,000, a healthy $4,000+ from my record September sales, and over twice my August sales. It's a solid increase over my usual amount.

"In fact, it's close to a 50% conversion! Now, cross-applying his critique ideas to various other copy is terrific, and will definitely help me make more sales."


— Ken Calhoun
CopywritingUniversity.com

"More Than $5 Million
In Recurring Income"

"My company, Abacus Travel Management, was very successful receiving referral business, due to our high-level customer service policy. In trying to grow our business, we found that the ordinary marketing techniques were not working. We elected to seek out and hire a marketing expert, David Garfinkel. David put together a direct marketing program for us, targeting fast-growing entrepreneurial companies in the Phoenix area.

"The results were phenomenal. In fact, we got such a high response, we could only mail 25 letters out at a time, as we got more requests for appointments than we could handle. The new clients from David's campaign accounted for more than $5 million in recurring income.

"When I sold the company in 1999, these clients added significant worth to the valuation of my company."

— Bonnie Levine, CTC

"I Made $39,523.97 With Your Help!"

"I REALLY want to thank you for everything. I've been able to learn so much from you copy-wise. For example, my latest project was the real test to see what I've learned and how I could put it to use.

"The results? Well, I launched my website with a small list of 1,788 subscribers and was able to earn a nice $31,523.97 within the first 24 hours of the site launch. The site was converting at such a high rate you wouldn't even believe me if I told you.

"I also wanted to send a BIG thank you for the amazing critique the other night. I was simply shocked at how much stuff you covered in such a short period of time.

"You literally went thru my whole sales letter and told me specific things I needed to change that could increase my response rate. And that's from a sales letter that's ALREADY converting very high!

"Amazing! I'm sitting here with 5 pages of notes with dozens of things I could tweak here and there stuff I would have never thought of on my own.

"The good news? I started implementing some of the tweaks and I immediately noticed a difference. The conversion went up by 0.5% since. and has brought in over $1,800 in sales within 24 hours after making them.

"Keep in mind, I've only used 3 of the things we talked about and I haven't started to advertise the site either (I have a small list of 2,100 or so right now).

"That one critique you gave me taught me things about copy I didn't even realize, some very common mistakes I see all the time by my web design clients, if they made just that 1 change you talked about I'm sure they'd notice a boost in sales.

"I can say this for certain, you ARE one of the top copywriters I've ever seen and your help is proving key to take my business to the next level.

"Bottom line? I wouldn't be surprised if those few changes are responsible for over $10,000 (conservative) in profits in my pocket. If anyone is looking to learn how to write better, seeing is believing -- and when they see all the value inside your membership site they are going to be HOOKED. It's that good.

"I'll make sure to buy you a beer when I see you :)"


 — Dave Mizrachi
ultimatemarketingminisites.com

"More Money in a Few Months
Than I Used to Make in a Year!"

"If you want to succeed, do whatever David tells you to do! In an age where you see and hear people blowing smoke, David Garfinkel actually makes things happen with his sales copy and marketing savvy. I should know -the two websites we've worked on together have made me more money in a few months than I used to make in a year!"

— Jim Edwards, Publisher,
I Gotta Tell You! Multimedia Newsletter

"I Used To Get A Signup Every Hour
Or More. Now It's Every 3-5 Minutes!"

"Michel, I must say, excellent job on this new, revised copy. With the older version, I was getting a signup about every hour, or even a little longer. But with this new copy, I'm getting a signup every 3 to 5 minutes!"

— Steven Scott,
DebtToFreedom.com

From Terror to Confidence, and
$22,425 in Sales from One Email

"In the past, I was terrified of writing copy. I thought I would do it in a way that would reflect badly on me and my business. After taking the David's course, I found a new confidence in myself and my writing. This confidence really paid off for me last fall, when I sent out 71 email messages and filled a 15-person conference, just with the responses from the email alone. That accounted for $22,425 of additional income for my business, thanks to my new ability to write persuasive copy."

— Sarah Victory,
The Victory Company

"Your Sales Copy Is Disgustingly Good!"

"Michel, I didn't know you. But since our first teleseminar together, I've taken some time to read a few salesletters you wrote. They blew me away!

"And here I thought I knew every killer copywriter in the world... I didn't. Well, now I'm going to steal a lot of your ideas! They are truly that good. I mean that sincerely, since I don't pay compliments easily. Your sales copy is so good, it's disgustingly good."

— Gary Halbert
TheGaryHalbertLetter.com

Tripled Profitability to Nearly $4 Million

"David, the results more than lived up to your claims. Using your techniques, we obtained thousands of new clients, tripling the profitability of our program to nearly $4 million."

— Daniel G. Alcorn, Senior Vice President,
Chittenden Bank

"Got An 118% ROI From
Your Copy In Just 3 Months!"

"I hired Michel Fortin to rewrite what was already a decent sales letter that had gone through a lot of testing. The results are amazing. From one traffic source I can isolate and track, my results show a return on the investment in Michel's fee of 118% in just the first three months! That's about 40% per month.

Take that number to the best stock broker in the world and ask him to match that and he'll laugh and have you escorted from the room. (After he tries to get you to tell him how you get returns like that.)

"Simply put, there's no better return on your money than great sales copy. So I did the only rational thing. Ask him to rewrite another letter and I joined his membership site so I can continue to improve my own skills."

— Jeff Mulligan
CBmall.com

Doubled Sales in Six Months

"David developed a marketing video with a unique twist that sets our business apart from all of our competitors. In the last six months, we have doubled our sales volume, resulting in an exciting profit."

— Ty Boyd, CEO,
The Excellence in Speaking Institute

"My Conversion Rate Is Bound
To Jump Up A Few Levels!"

"Michel, I can't believe the HUGE difference you made! Wow! What you did for my headlines is really mind-blowing. You get the USP right out in front and build interest in the visitor to keep reading the sales letter at the same time. My conversion rate is bound to jump up a few levels with your changes.

"The changes you made to my name capture page made me want to join my own list. I can't believe how fast and effectively you took my simply little name and email capture page and turned it into an opt-in feeding frenzy!

"Who ever said 'Web copy is the hardest part of your product launched' didn't know Michel Fortin was offering his copywriting services. If they did they would have said something like, 'With Michel Fortin's web copy, your hardest part of a product launch is keep up with the orders!' Yet again you have proven that your reputation is 100% accurate — the Best! Thanks!"

— Raymond McNally
AffiliatePageCreator.com

Copywriting Career
Launched Into Stratosphere!

"David Garfinkel is not only a world class copywriter, he is a super coach as well. Under David's guidance, my copywriting career was launched into the stratosphere virtually overnight."

— Dr. Harlan Kilstein,
Copywriter

"The Conversion Went From 1% To 7%!"

"Holy Cow! Michel, I'm not believing this -- I have to tell you that the conversion for B-Tone.com is 7%! All I can say is, WOW!!! Unbelievable! I knew it would improve but I really didn't think it would be that much! We now know that we can have a profitable site! You see, when we bought the product and the site, the conversion was way less than 1%. It hardly registered!"

— Sherry Zwick
B-Tone.com

Strategy Leads to Two
Biggest Contracts of Career

"David Garfinkel gave me one marketing strategy involving copywriting that I executed to the letter. It resulted in the two biggest consulting contracts of my career."

— Patricia Fripp,
Fripp Associates

"In About 10 Minutes He
Came Up With 10 Good Ideas!"

"(I met some of the platinum players at a recent conference in Orlando.) One of those conversations was with copywriter Michel Fortin. We started talking about the sales letter for one of my products, and the conversation quickly turned into a critique and brainstorming session on how to improve its response.

"In about 10 minutes he came up with 10 ideas that will definitely kick that site to a much higher level of sales and profitability. I didn't pay him for the work, nor did he ask for compensation. I can guarantee you that Michel is now on my short list for copywriters next time a project comes up. He gave, and someday, he will receive. If you're looking for a copywriter who generates results, talk to Michel Fortin."

— Don Crowther
101PublicRelations.com

8% Conversion Rate — ROI over 300%!

"Thanks to you, David, my business has reached unprecedented growth. Although I am in the payment processing business, an extremely competitive market, my sales letters currently have over an 8% conversion rate, well 4 times the industry average, increasing my ROI to over 300%! When I started this business I had a 3 year plan, and because of your brilliant copywriting skills, I have reached my goal in under 10 months! I am thankful to have had the opportunity to work with you."

— M. M. [full name and company name withheld
because this business owner, who's easily recognizable, doesn't
want competitors viewing the sales copy David wrote for him!]

"Pulling As Much As 18%! Wow!"

"Mike, an amazing update... We successfully launched our new trading CD tutorial product you wrote the sales letter for, at FibonacciSecrets.com, early this morning. The results have been absolutely UNBELIEVABLE!

"Just a single mailing we did to one of our opt-in email lists is currently pulling a whopping 8.6% sales conversion rate! Another mailing we did to one of our general trading opt-in lists is pulling an awesome 4.1%.

"The kicker is, neither of these two lists are our paid clients! One of our client lists is pulling 11.3%.

"One of our affiliates is pulling a 7.6% and another an incredible 18%! Wow! You are gifted by God to write copy. Some have the gift to sing, some draw... But you, it's writing copy! God bless you!"

— Stephen Pierce
The-Whole-Truth.com

"Headed for the Record Books"

"The recent direct mail campaign you designed for me appears to be headed for the record books--at least the ones I keep. Of the people I mailed to, virtually 100% read the letter which you designed. I have already written $30,000 in new business since the campaign began, and I am currently in negotiations for what will probably be about $100,000 in further contracts--all as a result of the direct mail campaign and my follow-up."

— Russ Mumford,
CEO, GreenIdea, Inc.

"Our Income Has Quadrupled!
It's Pulling At Around 10%!"

"I just wanted to thank you, Michel, for writing such a fantastic website sales letter for us! So far, our income has quadrupled. In fact, we've made in one week what we would usually make in an entire MONTH!

"Michel, you have a way with words -- and I'll certainly be calling upon you in the future to help us maximize our other projects. (After a second letter written for this client...)

"So far the second web salesletter you did is pulling at around 10%! Thank you for a great job!!! In fact, I don't know what we'd do without you... So, don't go getting hit by a bus or anything! OK?"

— Tameka Sowder
AffiliateMastery.com

$50,000 in 48 hours

"David is a genius. I've hired him to help me, too. Just one copywriting strategy he developed was directly responsible for raising $50,000 cash in only 48 hours. I've never forgotten that, and never will."

— Dr. Joe Vitale, author,
"Life's Missing Instruction Manual" www.mrfire.com

"I've Been Recommending
Michel Fortin To My Clients..."

"I've been recommending Michel to my clients when they ask me for copy. My clients are also usually good friends, so that'll tell you what I think of his abilities and professionalism."

— Paul Myers
TalkBiz.com

"Write Powerful, Profitable Copy on Your Own"

"People who write good copy are rare, and almost none of them can show you how to do what they do. David Garfinkel can. He's a gifted copywriter who can teach you how to write powerful, profitable copy on your own."

— Terri Lonier,
Author, Working Solo

"Within Minutes of Uploading Your
New Copy, I Got 5 New Orders!"

"Man, you really know your stuff! I'm sooo pleased! And the website looks absolutely beautiful. In fact, in just the last few minutes (after I uploaded the new copy), I received five orders! Man, I love it when that happens...  I'm so pumped!

"The upsell page kicks ass! Good job. To tell you the truth, I'm very impressed with your expertise — wish I had known about you a long time ago. Geez, I'm so happy with what you've done, I've included an extra bonus with the balance of my account. Thanks again!"

— Larry Trocha
HorseTrainingVideos.com

Over $800,000 in Ebook Sales

"David Garfinkel knows the in's and out's of copywriting that makes money like no one else I've ever met. The sales letter he wrote for my ebook 'How to Get Lots of Money for Anything -Fast!' has pulled in over $800,000 in sales. Learn whatever you can from him, for it will make you money, too."

— Stuart Lichtman, author,
How to Get Lots of Money for Anything — Fast!

Your Class, Alone, Was Worth More Than
The Last Three Packages I Bought!"

"Michel's (class), by far, was the best I have yet to spend my time on. As I start my journey using the Internet medium to sell, I have been sucking up all the 'technique' seminars I can.

"In fact, just the night before, I had listened to and talked with John Carlton, and in the past 6 months I have learned from some of the others like Armand Morin, Alex Mandossian, Dan Kennedy, Jeff Paul, Yanik Silver, Mark Joyner, and many others.

"I have spent thousands of dollars to acquire this knowledge. Michel covered all of the points, and more, that John Carlton had covered the night before, but with an articulation that I have never seen from any of the other experts. Absolutely brilliant, Michel.

"He thoroughly covered the art of copywriting with the same enthusiasm that he taught us to use in our copy. Awesome! He brought so many excellent points to the table, that I could not write fast enough to get them all down. There was more content in your seminar than I have received in the last three packages I have purchased.

"Yes, some packages contain numerous interviews. But your interview was nothing but top-notch. It felt as though I was an active participant. What a difference! Weave emotion in your copy and you grab the attention of the reader, I think the same holds true in these (seminars).

"I felt (Michel's passion) and enthusiasm for what was being talked about. I feel privileged to have been invited. thanks Again!"

— Randy Arras
MyMemberCenter.com

Letter "Saved My Program"

"The letter you helped me write was key to the success of my project. Out of 14 companies to which I sent the letter, one responded the following day and signed up for the $25,000 program. It saved my program."

— Florence Kanuk, Consultant,
O'Reilly & Associates, Inc.

Profits Up by More than a Factor of Four

"David, with your help, our site moved from an amateur look to a professional status. Submissions increased by a factor of four and our profits increased by far more than four times, because we started attracting much higher quality clients, and much more profitable transactions. Thanks for guiding us into the 'big leagues!"

— Paul Gorney,
agentsacrossamerica.com

Conversion Rate Up 250%

"David, using the copywriting techniques I learned from you, I was able to quickly and painlessly whip up a sales letter that increased my client's conversion rate by 250%. But it didn't stop there. Using your ‘value-builder' concept, I went back and told my client to raise the price. We bumped the price up 30%... and because of the specific value build language used in the copy, the conversion rate never dipped."

— Matt Marshall, Direct Response Copywriter,
backedbyresults.com


Click here to claim your copy now!

Those are some of the results our clients and students have achieved from each one of us, individually. But in this system, you learn from several experts with...

... A Combined Portfolio Of Close To
117 Years Of Copywriting Experience!

Think about it for a moment.

Sure, each one of the instructors charges as much as $150-300 an hour for teaching and consulting their clients and students.

Since you're getting 3 solid days (and more, when you look at all the extras and the bonuses) worth of knowledge wrapped and packed into this powerful system, that's got to be close to a $5,000 minimum value when you compare it that way.

But don't stop there.

Consider that it took many, many years for the panel to learn their craft, not only in experience — paid with blood, sweat, tears — but also in courses, seminars, training, trial and error, research, tests and numerous successes and failures along the way...

I mean, look at what Michel went through... what David went through... what other copywriting pros when through, like Gary Halbert, Gary Bencivenga, Clayton Makepeace... and a slew of other top writers in the business.

What if you had the shortcuts?

What if you could leapfrog over the frustration and time it would take to learn it all yourself? How much money would THAT be worth to you?

A lot more than $997, I can guarantee you that.

But hold on… because… speaking of guarantees, you also get our rock-solid…

No-Risk, 100% Money-Back Guarantee!

Get the package and review it. Watch the videos, listen to the audios. Go over the shortcuts and secret techniques spelled out, step-by-step, in the handouts. Apply just one idea to your business and notice the difference… it could be huge.

After that, if for some reason you don't think my secrets will change your business and life forever return the package within 30-days and get a full, no hassle refund. No questions, no conditions, no problem.

Fair enough, don't you think?

You risk nothing.

Of course, you probably would not part with your copy of Breakthrough Copywriting for 10 times the price, but it's totally up to you.

What you get is the opportunity to review the hottest money-making copywriting secrets in the world. You won't find these secrets anywhere else.


Click here to claim your copy now!

And you know what?

As a customer of Kevin Hogan, just to make things even easier on you I'll let you pay for the entire package in…

Twelve Easy Installments
Of Just $97 Each!

That way, if for any reason you're tight on cash, you can break up payments and get everything shipped to you right away.  This payment plan is NOT available anywhere else!

Don't miss out on this opportunity!

Get the package. Watch to the DVD's. Listen to the CD's. Go through all the transcripts, manuals and additional materials. Apply the secrets you discover and prosper. The same guarantee applies if you decide to pay in three installments.

Here's something interesting:

A number of top marketers have scolded us that we're giving this to you priced way too low. However, we haven't listened to them up until now because we really want to make this available at an affordable price.

But we can't promise we won't cave under the pressure. After all, another one of David's products was seriously underpriced at $297… He finally started listening to his peers and it's currently selling for $1,497. (This is not an exaggeration!)

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So don't delay!

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As soon as your order is processed we'll ship everything out to you. Your going to love your "Breakthrough Copywriting Package". Order Now!


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